Twitter
LinkedIn

Posts Tagged brand


Why The Next Wave of China Startups Will Be Based Outside China






Most business people think that having a presence in China to reach the Chinese market is necessary. Not necessarily.




Read More...

China Patents: When Top Down Doesn’t Work Anymore






Selling IP and patents successfully in China requires an on the ground presence and some patience. Make sure that you know what you are doing.







Read More...

MySpace China Loses Out To Local Competition






The story of western social network sites losing out to local Chinese competitors continues; this time MySpace China joins the list as its CEO Luo Chuan makes it official that he is going to leave to join a local online video startup. Although it is a well-known fact that local management teams need to be […]




Read More...

Apple and China: The American Media Ignorance Continues






Over the past year, the tone of coverage of many China-related topics in the US has improved. For the most part, writers covering China have tried to look past the generally-accepted stereotypes, and have tried to get a deeper understanding of what is going on in China. But occasionally something finds its way through the […]




Read More...

Wanted: A New Kind of Ad Agency Warrior






Readers know that I have spent quite some time thinking about how the Internet and online advertising will affect the whole overall advertising industry. A recent post on Ogilvy China Digital Watch made me think more about how some of the changes the rapid rise in online advertising spending will affect the advertising industry as […]




Read More...