cialis vente levitra generico online prix cialis 5mg impuissance erection faux viagra acquista viagra kamagra online cialis generique france sildenafil sabores compra online pris cialis commander rapide kamagra viagramg levitra en pharmacie acquisto cialis in italia viagra su internet viagra blå resept farmacie viagra ordinare cialis italia cialis korvattavuus viagra vendita online vardenafil cialis migliore generico vendita acheter viagra en suisse sites aconselhados para compra de viagra genericos prezzo viagra generico comprar viagra onnline generico de viagra kosten viagra rezept compra kamagra apotek viagra
Twitter
LinkedIn

Ogilvy Mindshare Report on Chinese Consumer Behavior

chinamobilephoneuser.jpeg

I just came across this Ogilvy Mindshare report on Chinese consumer behavior which goes beyond the normal reports which cover exclusively the Tier 1 cities.

This one also covers the tier two and three cities, which are becoming increasingly important for marketers. According to the report, consumers are still frugal, and are reluctant to go into debt.

How old-fashioned can they get? And I’ll be that they think savings are a good thing…

Sheeesh…




2 Responses to “Ogilvy Mindshare Report on Chinese Consumer Behavior”

  1. Matt Young says:

    Paul,

    Although this report was published with advertisers in mind, I thought there were some interesting implications for HR as well, such as the difficulties of luring Tier 1 residents back home to Tier 3 cities to work in your expanding China company (since people are clearly less satisfied living in Tier 3). A guy from executive search group EPC consulting put this idea in my head before I saw the stats, and the Ogilvy report solidified it. Here’s the write-up on that: http://www.bizcult.com/content/?p=98

  2. Good blog! I really love how it’s easy on my eyes as well as the data are well written. I am wondering how I could be notified whenever a new post has been made. I have subscribed to your rss feed which should do the trick! Have a nice day!